Ford has lowered the price of its product in an effort to take on Tesla.

Ford's new Tesla rival's price has recently been lowered,

making it a more alluring choice for those looking to transition to electric vehicles.

The new Ford Mustang Mach-E, which has a starting price of $39,995, is currently on sale and has a 300-mile range on a single charge.

Ford also intends to provide four other engine choices,

including all-wheel drive vehicles that can tackle more difficult terrain and accelerate more quickly.

The ability of the general public to purchase high-end vehicles has the potential to revolutionise the market for electric vehicles.

Uncertainty exists regarding Tesla's response in the upcoming months, but Ford has significantly increased their competitiveness.